Advocacy & Public
Affairs Agency

Make Your Voice Count In Policy And Public Debate

Policies and regulations shape every industry. Organisations that communicate clearly with policymakers, media and the public are better placed to influence outcomes and build support.

PR Professionals offers advocacy and public affairs services that combine policy insight, stakeholder engagement and campaigns. We help organisations build credible support for the issues that matter to them.

PR Professionals event

What Is Advocacy And Public Affairs And Why Does It Matter?

Public affairs is the communication and engagement that helps organisations take part in policy and public debate. Advocacy campaigns build public and stakeholder support for a cause or position. It helps you:

Understand the policy landscape

Engage policymakers and stakeholders

Build public support for your cause

Shape debate through credible voices

Respond to regulatory change

Our Advocacy & Public Affairs Services

01

Policy Research And Monitoring

Tracking policy, regulation and debate that affect you.

02

Stakeholder Mapping

Identifying the people and groups who shape outcomes.

03

Advocacy Campaigns

Campaigns that build public and stakeholder support.

04

Policy Communication

Position papers, briefs and clear policy messages.

05

Coalition Building

Bringing partners and allies together around common goals.

06

Media And Opinion Leadership

Coverage and commentary that shape debate.

07

Events And Roundtables

Forums that bring policymakers and experts together.

08

Digital Advocacy

Social and digital campaigns that mobilise support.

Our Advocacy & Public Affairs Process

01

Understand

We learn your goals and the policy landscape.

02

Map

We identify stakeholders and influencers.

03

Plan

We build messages and an engagement plan.

04

Engage

We run campaigns, events and media outreach.

05

Measure

We track support, sentiment and outcomes.

Why Choose
PR Professionals?

Experience across government, PSUs and social sector organisations

Media and stakeholder networks in seven cities

15 years of experience since 2011

220+ clients and 505+ projects across the public and private sectors

Integrated PR, Digital And Crisis Communication From One Team

Trusted By

Frequently Asked Questions About Advocacy & Public Affairs

Public affairs is communication and engagement that helps organisations take part in policy and public debate.

No. We focus on transparent communication, research, campaigns and stakeholder engagement.

Yes. We support NGOs and social organisations with advocacy and awareness campaigns.

Yes. We plan roundtables, conferences and forums with policymakers and experts.

Yes. We use social and digital channels to build and mobilise support.

We track reach, engagement, stakeholder support and progress toward policy goals.

We work across energy, infrastructure, health, education, finance and more.